Abstract:
Submitting manuscripts for publication consideration is a challenging yet essential task for lecturers seeking promotion to higher ranks in higher learning institutions in Tanzania. This study investigated the factors considered by lecturers in the manuscript submission process within Tanzanian higher learning institutions. The findings indicate that a journal’s reputation and publishing speed are the most critical factors. These are followed by the relevance of the journal’s audience, its peer review process, and access to its metrics. The study emphasizes the importance of scholarly communication and recommends that academic institutions provide training and workshops to enhance awareness of journal selection criteria. Furthermore, universities should establish support mechanisms, like research publication committees to assist scholars in scholarly writing. Additionally, it advocates for academic and publishing bodies to streamline the peer review and publication processes while maintaining rigorous quality standards. Strengthening links to scholarly networks will also enhance research visibility and academic discourse